The use of her latest video as the websites background grabs audience attention immediately due to the quick camera changes and brought colours, it also entices you to listen as no sound plays and curiosity makes you want to watch. I find the use of the menu that takes up the whole webpage is inconvenient as it distracts from all other aspects of the site, however I like the use of the bio section as it has an extensive writing on her background that creates an intimacy as she is not ‘out of reach’ like many major stars as we get to know all about her. The live section allows for promotion of upcoming tour dates and the simple black and white list allows for easy reading/browsing to select your nearest town without distracting, making the important information easily accessible and therefore audiences are more likely to buy tickets due to the websites simple and easy to use layout.

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